The Jill Allen & Associates Blog - Read., Grow., Lead.

Expert advice, industry trends, and actionable tips to help orthodontic practices thrive.

branding

Building blocks

2 min read

From Grit to Growth: Dr. Grant Severs on the Real Startup Story

Jill Allen: Thu, Aug 07, 2025 @ 09:45 AM

Starting a practice isn’t always a straight line, and no one knows that better than Dr. Grant Severs. On this episode of the Hey Docs! Podcast, Jill...

orthodontic offices sucessful orthodontic offices branding marketing Increase New Patient Starts Orthodontic Starts orthodontists Orthodontic Start-ups
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creative people at a table

2 min read

Innovation with Intention: Orthodontic Marketing Reimagined

Jill Allen: Thu, Jul 31, 2025 @ 10:00 AM

In an industry where trends shift overnight, one thing never goes out of style: marketing that makes people feel something. In this episode of the...

orthodontic offices sucessful orthodontic offices branding marketing Increase New Patient Starts Orthodontic Starts orthodontists Orthodontic Start-ups Goals
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Person with arms in the air

2 min read

Turning Setbacks into Strength: Building a Practice Rooted in Purpose

Jill Allen: Thu, Jul 17, 2025 @ 10:00 AM

From hospital bed to practice buildout, meet the powerhouse behind Asheville’s newest ortho startup, Everyday Orthodontics. No two startup journeys...

orthodontic offices sucessful orthodontic offices branding customer service Orthodontic Starts orthodontists Orthodontic Start-ups Goals
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Orthodontic marketing

2 min read

Beyond the Algorithm: Real Talk on Digital Strategy

Jill Allen: Thu, Jun 05, 2025 @ 12:00 AM

In this episode of the Hey Docs! podcast, Jill Allen sits down with Dr. Rodrigo Viecilli—orthodontist, data-driven strategist, and the founder of...

orthodontic offices sucessful orthodontic offices branding marketing orthodontists Orthodontic Start-ups
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